Entertainment Program Promotion / Television - Promotion/Open & IDs
Award:
Silver World Medal
ULTIMATE AIRPORT DUBAI    
ON-AIR  CONCEPT
 
Goal
we have to communicate different angles
-this is a behind the scenes documentary series
-this is huge (techno megastructure aspect) impressive facts and numbers
-this is complex operation (human aspect : personal, intense)
-this is over the top (Dubai aspect)
Formally
To unify the many visual aspects of the program we want to give a unique GRAPHIC taste to all promos
(a bit unrealistic as if those were tv spots )
Concept and catch line
We will bring you into a special world where everything is acceleration, multitude, hugeness
Here, everything has to be FASTER, BIGGER and BETTER.
 
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ADVERTISER: National Geographic Channel
COMPANY: FOX Channels Italy
ART DIRECTOR: Mauro Zinni
CREATIVE DIRECTOR: Elena Frova
PRODUCER: Luca Sivo
SENIOR DESIGNER: Federico Pascali
DESIGNER: Luca Miranda
SOUND DESIGNER: Stefano Maccarelli
INTERNET CAMPAIGN: Santiago Wardak

FOX Channels Italy - Roma - © Copyright 2012
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